ek777: Privacy Policy
This policy explains how ek777 collects, uses, stores and protects the personal information of players on ek777.me.
Last updated: November 2026Who We Are
ek777 operates the online betting and casino platform at ek777.me, serving players in Bangladesh. When you create an account, make a deposit via bKash or Nagad, or contact our support team, ek777 acts as the data controller responsible for your personal information.
This Privacy Policy applies to all services available on ek777.me, including slots, live casino, cricket and sports betting, and the ek777 mobile app. If you have questions about this policy, see the Contact section at the bottom.
Information We Collect
We collect only the information we genuinely need to run your account and keep the platform safe. The table below breaks this down clearly.
| Category | Examples | Why We Need It |
|---|---|---|
| Identity | Full name, date of birth, NID / Passport / Driving Licence number | Account registration and KYC verification before first withdrawal |
| Contact | Mobile number, email address | Account alerts, OTP verification, support responses |
| Financial | bKash/Nagad/Rocket account number, transaction IDs | Processing deposits and withdrawals; fraud prevention |
| Device & Technical | IP address, device model, OS version, browser type | Security monitoring, app compatibility, detecting duplicate accounts |
| Activity | Game sessions, bet amounts, bonus use, login timestamps | Responsible gaming checks, bonus eligibility, support investigations |
| Communications | Live chat transcripts, support ticket content | Resolving disputes, quality review, staff training |
We do not collect sensitive personal data such as religion, ethnicity or political views. We also do not collect your full bank card details — payment is handled through mobile financial services and bank transfer only.
How We Use Your Information
Running Your Account
Your identity and contact details let us create and maintain your ek777 account, process bKash and Nagad transactions, deliver deposit confirmations, and send you withdrawal status updates. Without this, the account cannot function.
KYC and Fraud Prevention
Before your first withdrawal, we verify your identity using a government-issued document — National ID Card, Passport or Driving Licence. This check protects both you and ek777 from fraud and money laundering. The review takes up to 24 hours. We do not use your KYC documents for any marketing purpose.
Responsible Gaming
We monitor play patterns to identify signs of problem gambling. If your activity suggests you may need a break, our team may reach out or apply deposit or session limits as required. This is a duty of care, not a commercial decision.
Marketing and Promotions
We may send you bonus offers, tournament invitations and reload promotions by SMS or push notification. You can opt out at any time from your account settings or by messaging live chat. Opting out does not affect your ability to play or withdraw.
Legal Obligations
We may be required to retain or disclose certain records to comply with applicable law or to respond to lawful requests from regulatory or law-enforcement authorities.
When We Share Information
ek777 does not sell your personal data to third parties. We share information only in the following limited circumstances:
- Payment processors: bKash, Nagad, Rocket, Upay and bank transfer partners receive only the transaction data needed to complete a payment.
- Game providers: Pragmatic Play, Evolution, JILI, CQ9, Spribe and Habanero receive anonymised session identifiers to deliver game content. They do not receive your name or financial details.
- KYC verification services: Document images are shared with our identity-check partner solely to confirm authenticity.
- Fraud and security tools: IP addresses and device fingerprints may be checked against shared fraud databases used by the online gaming industry.
- Legal requirements: We will disclose data when required by a court order or lawful authority request.
All third-party partners who handle your data are contractually bound to use it only for the purpose for which it was shared and to apply appropriate security measures.
Cookies and Tracking
ek777.me uses cookies and similar tracking technologies to keep you logged in, remember your language and display preferences, and analyse how players navigate the site so we can improve it.
Types of Cookies We Use
- Essential cookies — required for login sessions and security tokens. You cannot opt out of these while using the site.
- Analytics cookies — help us understand which pages players visit most and where they encounter problems. Data is aggregated and not tied to your name.
- Marketing cookies — track whether you arrived via a referral link so we can credit bonuses correctly. You can opt out via your browser settings.
Most browsers let you block or delete cookies. Blocking essential cookies will prevent you from logging in. For detailed browser instructions, check your browser's help section.
How Long We Keep It
We keep different categories of data for different periods, based on legal requirements and operational need.
| Data Type | Retention Period | Reason |
|---|---|---|
| Account registration details | Duration of account + 5 years after closure | Legal and regulatory obligation |
| Transaction records | 5 years from transaction date | Financial audit trail and anti-money-laundering rules |
| KYC documents | 5 years from account closure | Identity verification compliance |
| Live chat transcripts | 2 years | Dispute resolution and quality review |
| Marketing preferences | Until you opt out or account is closed | Consent management |
| Device and IP logs | 12 months | Security monitoring and fraud detection |
Once a retention period expires, we delete or permanently anonymise the data. You can request early deletion in some cases — see Your Rights below.
Your Rights
As an ek777 player, you have the following rights over your personal information. To exercise any of these, contact our support team via 24/7 Live Chat.
- Access: Request a copy of the personal data we hold about you.
- Correction: Ask us to correct inaccurate or outdated details — for example, a changed mobile number.
- Deletion: Request that we delete your data. Note that we may be legally required to keep certain records even after account closure.
- Restriction: Ask us to pause processing your data while a dispute is being resolved.
- Portability: Request your account and transaction history in a machine-readable format.
- Withdraw consent: Opt out of marketing communications at any time without affecting your account access.
We will respond to data requests within 30 days. If your request involves a large volume of data or is particularly complex, we will notify you and may take up to 60 days.
How We Keep It Secure
ek777 uses SSL encryption across all pages on ek777.me so that data in transit between your device and our servers cannot be intercepted. Internally, access to your personal data is restricted to staff who need it to do their job — customer support agents, the finance team and compliance officers.
Passwords are stored using one-way hashing; even our own engineers cannot read your password. If we ever detect a breach that affects your data, we will notify you as quickly as possible and explain what steps we have taken to contain it.
Players Under 18
ek777 is strictly for adults aged 18 and over. We do not knowingly collect personal data from anyone under 18. If you believe a minor has created an account, please contact us immediately via Live Chat and we will close the account and delete the associated data without delay.
Our registration process requires a date-of-birth declaration, and KYC verification checks identity documents to confirm age before any withdrawal is processed.
Changes to This Policy
We may update this Privacy Policy from time to time — for example, if we add a new payment method, introduce a new game provider, or if applicable regulations change. When we make significant changes, we will post a notice on ek777.me and update the "Last updated" date at the top of this page.
Continuing to use ek777.me after a policy update means you accept the revised terms. If you do not agree with any change, you can close your account by contacting Live Chat.
Contact Us
For any question about this Privacy Policy, or to exercise your data rights, reach our team through 24/7 Live Chat on ek777.me. Live Chat is the fastest way to get a response — our agents are available every day, any hour, including during Bangladesh match nights.
If you raise a concern and are not satisfied with our response, you have the right to escalate the matter to the relevant data protection authority in your jurisdiction.